We recently update Smalltown Design's own website.
The goals were to:
- simplify multi-platform postings (one post=web & social media)
- keep search engines happy with consistent & fresh content (news posts show up simultaneous on multiple pages)
- make viewing on mobile devices more user friendly (just keep scrolling down!)
- Continue exposure for existing Smalltown clients
To accomplish these goals, we switched to an index style page format - similar to work we did for Sage Dixon.
Overall the update met the goals and with continued management the site should increased client traffic!
(and yes...I simply grew tired of looking at the previous design! What can I say? =)