Product Research in Process at Smalltown! Testing out two new tools this month:
Tool #1 - Social Media Management tool Hootsuite
During a recent process review it became clear the time had come for a Social Media Management solution. Smalltown Designs, LLC. manages, or consults through administrator level permissions 15+ Social Media profiles, with many of these profiles consisting of 2-3 Social Media accounts (Twitter/Facebook/Google+/Etc.). So one "post" often needs to be scheduled to post on multiple channels, and mentions be monitored from each of those channels.
Through input from professional partners, and doing the requisite Google "reviews" search, the list was narrowed to 3 potential Tools: Hootsuite, Buffer and Sprout. All three options present a wide variety of features and surprisingly different approaches to Social Media Management. Sprout was the most highly recommended by the professional and may end up as the long term solution, but it is a bit pricey for our initial introduction. So Smalltown decided on the most popular solution and has begun a trial with the Pro Version of Hootsuite.
Will update on the trial process!
Coming soon: Tool #2 - Online Project Management Tool - Creating a portal for high volume clients to submit project requests online and monitor project process online (submission-concept approval-production-shipping-in hand!).